IP gets a bad rap today. Between litigation risk, complexity, and filing costs, most organizations see patenting as a necessary evil.
However, data shows the world's most innovative companies are 200% more IP-intensive than the rest of the Fortune 500. Forward-leaning companies have realized that IP creates an enormous opportunity to:
As you'll see throughout this newsletter, IP data also offers an invaluable look into future market trends, competitive strategies, and technology development.